New groundbreaking EU Project - AAL SMART AGING

Together with very strong partners we have the pleasure to coordinate this exiting new project!

Smart Senior Entrepreneurship

People who enter the workforce later in life, live longer, and seniors in growing numbers wish to contribute professionally to society for the second half of their life. As lifetime expectancies increase, there is also a growing need for seniors to stay active for a longer time in the work life, whilst keeping their skills up to date and using their lifelong domain expertise and network.

Our project will develop a proof of concept for a digital solution for matchmaking of senior competence to the needs of startups, in cooperation with relevant businesses and end-user stakeholders from 4 European countries.

Our goal

We aim to create awareness of senior core values, skills and passion and transform these into sustainable business ideas. We do this by offering seniors a low threshold while motivating, facilitating and strengthening senior entrepreneurship.

Smart senior entrepreneurship has a goal to mobilize, facilitate and enable older adults into entrepreneurship.

Through cooperation with the startup system, which need the brain power and involvement in their own or other young companies, we aim to encourage a flexible healthy ageing by utilizing senior resources in entrepreneurship.

The partners

50 til 100 AS


50 til 100 AS is a startup whose aim is to utilize senior’s value and experience and use it to create new businesses and workplaces.

InfoLink Courses


InfoLink Courses has since 1989 offerec courses in entrepreneurship, including unemployed with a dream of becoming an entrepreneur. In addition to the entrepreneurship education, InfoLink Courses also offers courses for doctors who want to establish their own practice, as well as a board education.

Center for Senior policy (SSP)


SSP is a resource centre dedicated to the stimulation and development of policies concerning older workers in the workplace. It seeks to provide, develop and disseminate knowledge and experience that contributes to the increased participation of workers over the age of 55 in employment.


Spherik Accelerator (SPK)


Founded in 2013, Spherik has pioneered the development of the Romanian innovation market by facilitating strategic support between startups and corporations/investment funds, developing close partnerships with European- and US partners. SPK tops the ranks in acceleration – awarded the Best Acceleration program in Romania for 3 years in a row.

World Startup


WorldStartup started as a startup accelerator programme in 2015 in The Hague (NL) and evolved into a global entrepreneurship platform, focusing on co-creation between startups, corporates, governments and NGO’s. Over the years, WorldStartup supported over 300 startups and invested in 60. Amongst them are startups that bring solutions for healthy ageing.

Nordic Institute for Studies in Innovation, Research and Education

NIFU is the leading Scandinavian independent research institute for studies of innovation, research and education, organized as a non-profit foundation.